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Why won't the yen depreciation end? The real changes happening in Japanese society.

Japan Today. Editorial team · 2026.06.14 · Reading time 6min read · Views 0 · Share
Key — This article explains the impact of the prolonged weakness of the Japanese yen on various aspects of daily life in Japan, including prices, tourism, wages, and investment.
Why isn't the yen depreciation ending? The real changes happening in Japanese society
Why isn't the yen depreciation ending? The real changes happening in Japanese society

You're probably hearing the phrase "Now is a good time to travel to Japan" quite often these days. This is largely due to the prolonged depreciation of the Japanese yen, or "yen depreciation." While this benefits tourists, it's creating a very different reality within Japan itself. This article explores the two sides of this phenomenon, where some are celebrating while others are sighing.

Booming Tourism, But a Burden on Daily Life

The influx of foreign tourists due to the yen depreciation is bringing vibrancy to major cities like Tokyo and Osaka. Hotels, restaurants, and duty-free shops are thriving, and jobs related to tourism are increasing. Thanks to the exchange rate, prices in Japan seem "cheaper" for foreigners.

However, Japanese households aren't necessarily feeling the same optimism. Japan relies heavily on imports for energy and food, so the yen depreciation directly leads to rising import prices. This is increasing the burden on household budgets, and many people are feeling that "wages remain the same while prices keep rising."

Diverging Trends: Wages and Investment

Companies are raising wages in an effort to retain employees. This is a significant move away from the long-standing practice of stagnant wages, but whether it can keep pace with rising prices remains to be seen.

  • Stock Market: The weak yen is benefiting export companies, leading to a steady inflow of foreign capital.
  • Real Estate: Overseas investors are showing increased interest in relatively cheaper Japanese assets.
  • Consumption: Domestic consumption is being dampened by concerns about rising prices.
  • Policy: The government and central bank are carefully balancing the need for price stability with the desire to stimulate the economy.

Why Isn't the Yen Depreciation Ending Easily?

The key factor is the 'interest rate difference.' As long as other major countries maintain high interest rates while Japan continues its prolonged period of low interest rates, money will naturally flow to currencies with higher returns, putting downward pressure on the yen. This is compounded by structural factors such as trade deficits and energy prices, making it difficult to reverse the trend quickly.

Things Travelers Should Know

  • Exchange Rate Timing: Exchange rates fluctuate daily, so it's safer to exchange money in smaller amounts rather than all at once.
  • Perception of Local Prices: While dining and transportation may be affordable, accommodation in tourist areas can become more expensive due to high demand.
  • Payment Methods: Compare the exchange rates charged by credit cards and the fees for exchanging cash.
A single exchange rate can dramatically change the daily lives of an entire nation.

Japan Today aims to provide easy-to-understand information about the real changes happening in the lives of Japanese people, going beyond just exchange rates and economic indicators.

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